Latino Group Basis of Colorado launches $20M endowment marketing campaign

A basis created to spend money on Colorado’s Latino group has launched a marketing campaign to lift $20 million for an endowment supposed to hold on its work for a few years.

The Latino Group Basis of Colorado celebrated its fifteenth anniversary Thursday with the announcement of its “One Group, One Legacy” marketing campaign.

“It’s a $20 million endowment that may principally cement the group and preserve it round in perpetuity,” mentioned Carlos Martinez, the inspiration’s CEO.

The endowment will present constant funding and alternatives for folks throughout the state, Martinez mentioned.

The inspiration mentioned it has acquired commitments of $13 million towards the three-year marketing campaign. The commitments embody $5 million from the Colorado Well being Basis; $2.7 million from The S. Clement Belief; and $1 million from the Jay and Rose Phillips Household Basis of Colorado.

Martinez mentioned the endowment will permit the inspiration to spend money on communities and organizations “yr after yr for generations to return.”

Seventeen households and 4 foundations joined collectively 15 years in the past to start out the Latino Group Basis of Colorado. Martinez mentioned they teamed up as a result of solely about 2% of philanthropic {dollars} go to the Latino group.

“They had been capable of pull collectively about $1 million. That was the preliminary impetus to get this group off the bottom,” Martinez added. “Fifteen years later, we’ve invested $13 million and helped leverage $50 million.”

The group was “incubated” within the Rose Group Basis, Martinez mentioned, and went on to turn out to be solely certainly one of six stand-alone Latino group foundations within the nation.

Martinez mentioned it’s time for the inspiration to raise its work contemplating that Latinos are anticipated to be a couple of third of the inhabitants in 20 years and a rising a part of the workforce.

“What we’re doing now to organize for the longer term is so we will guarantee not simply the Latino group, however that Colorado is powerful,” Martinez mentioned.

The state’s Latino inhabitants grew 21.6% to 1.26 million from 2010 to 2020, based on the state demography workplace. Those that recognized Hispanic made up 21.6% of the inhabitants.

Latinos are anticipated to make up 29% of the U.S. inhabitants in 2050, up from 14% in 2005, the Pew Analysis Middle mentioned.

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