Finest promoting smartphone: iPhone 13 comes out on prime

Apple continues to steer the “world best-selling smartphone listing,” based on new information from Counterpoint Analysis. Based on information for the month of April, Apple took the highest 4 spots and 5 of the highest 10 spots. In whole, the “prime 10 fashions captured 21% of the entire smartphone market.”

The iPhone 13 stays the best-selling world smartphone, accounting for five.5% of whole smartphone gross sales for the month of April. The costliest iPhone mannequin in the marketplace, the iPhone 13 Professional Max, got here in because the runner up with 3.4% of the entire gross sales.

The iPhone 13 Professional and iPhone 12 rounded out Apple’s prime 4 positioning with 1.8% and 1.6% of gross sales, respectively. Samsung locked within the fifth and sixth locations, whereas the iPhone SE (2022) secured seventh place.

Counterpoint explains:

The month’s best-sellers listing noticed a rise within the variety of 5G-enabled smartphones, rising to a brand new excessive of seven fashions and up from 4 in the identical month final yr. The 5G smartphones on the listing signify a 3rd of the entire 5G smartphone gross sales. 5G functionality has turn into a typical providing in flagships and its presence is rising in lower cost bands as nicely.

For the iPhone particularly, Counterpoint had a couple of particular particulars to share:

  • iPhone 12 gross sales have been pushed by elevated gross sales in Japan and India
  • The iPhone SE 2022 noticed triple-digit month-on-month development, once more pushed by Japan the place it captured 18% of smartphone gross sales for the month.
  • The non-Professional iPhone 13 “has maintained a lead each month since launch,” in contrast to final yr’s iPhone 12.

The complete report from Counterpoint Analysis is price a learn and contains some particulars on the broader smartphone market and different producers.

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